By not using pesticides, bleach and the use of Azo-free dyes improves the health of the workers. Some 20,000 workers die each year due to poisoning.

Environment - 70% of the worlds pesticides are actually used in cotton production. This poisons the environment. Some of the designers focus on the use of organically grown cotton or alternatives such as hemp, others focus on reducing the carbon footprint of their production, manufacture and distribution. Some designers make use of materials that would have added to our waste problems by recycling them.

You - If your not interested in the kudos that comes from helping improve things for the environment and the workers then you can at least be happy in the knowledge that you look damn good.

Page 2 of 2